Join Little SOHLS as we shine a light on another incredible baby brand made for those first moments and beyond. We sit down with Jeannette Nguyen, the inspiring founder of Mooki Australia. After surviving a traumatic birth and waking from a four-week coma, Jeannette turned her experience into a powerful mission to support other parents. From how it all began, to on-the-go essentials for busy families.
Jeannette, thanks so much for giving us a glimpse into your business! Let's start off by finding out what inspired you to create Mooki Baby Bottles? Was there a specificmoment that sparked the idea?
In 2021, during Covid, I was 35 weeks pregnant with my second baby and became severely sick with covid. Due to the severity, the doctors told me that I needed to have an emergency caesarean before being placed in an induced coma immediately after. It was a very scary time for our family as the doctors advised them that there was a 50/50 chance of surviving as I was already in a coma for 4 weeks before I woke up. Thankfully, I did and my daughter was safe & healthy and being looked after in NICU. I'm forever grateful for the Doctors and nurses that helped us through this time.
Because of our circumstances, as much as I was determined to breastfeed, it was incredibly difficult due to my recovery being in isolation and being separated from my daughter which ultimately meant my daughter had to be bottle fed. Once we were released from hospital and back at home, as I was still recovering, my family helped feed her. We spent a lot of time and money trying to find the right bottle for her as she was fussing over different bottles and not feeding well and we really struggled to find a bottle that she would be content with feeding from.
I then noticed that after all the feeds, when washing the bottles, they all were without lids and I just always wondered where they went missing.This is what sparked my idea on designing a bottle that has a place for the lid to never go missing. As I understand the real struggles of finding the right bottle, we are also the only baby bottle company to provide a 30-Day Latch guarantee which allows parents to try our bottles and if it’s unsuitable for their babies they can return it and receive a full refund of their purchase.
Spills, leaks, and bottle prep on the go—these are big concerns for parents. How does Mooki simplify the process?
Mooki is designed to make feeding on the go as effortless and mess-free as possible. Our formula dispenser is pre-portioned to store 4 feeds that allows parents to make a bottle on the go for a full day out. Our “THE ONE” bottle has been designed with a spill-free and leak-free teat, and with our snap-on cap, there’s always a place to keep the lid safe. With Mooki, parents can make a baby's bottle with one hand in seconds, whether they’re at home, in the car, or on the move. It’s all about making feeding time stress-free so parents can focus on what really matters, spending quality time with their little ones.
Mooki is all about convenience! How does it support parents who are always on the go?
Mooki is built for busy parents who need a hassle-free feeding solution. Our bottle’s innovative design allows for one-handed prep, so parents can prepare the bottle in seconds. The leak-proof teat, single twist ring and snap-on cap ensure mess-free travel, while its compact, all-in-one system makes it easy to pop in a bag and go. Whether you're running errands, traveling, or just juggling a busy day, Mooki simplifies feeding so parents can focus on their little ones, not the logistics.
![Sarah-SwoopBaby-LittleSOHLS]()
Can Mooki Baby Bottles grow with a child? Are there different options as babies transition from newborn to toddler?
Yes! Our “The One” bottles are designed to grow with your child. We offer teats for every stage up until the baby turns one, including our soft newborn teats and faster-flow options as they grow. Plus, our sippy teat helps make the transition to cup feeding smooth and natural. With Mooki, parents can rely on one bottle system that adapts to their baby’s needs, making feeding simple at every stage
As a busy mum and business owner, what are your essentials when it comes to looking for kids-wear?
As a busy mum and business owner, I need kids' wear that keeps up with our on-the-go lifestyle—practical, durable, and easy to wear. That’s why I love SOHLS footwear. They’re designed for little explorers, with a perfect balance of comfort and style. Slip-on designs, supportive soles, and high-quality materials mean my little one can move freely while I have one less thing to worry about. When it comes to kids' essentials, anything that makes life easier while keeping them happy and comfortable is a win in my book!
What has been the most rewarding part of launching Mooki Baby Bottles?
The most rewarding part of launching Mooki Baby Bottles has been hearing from parents, especially mums who have struggled with breastfeeding or finding a bottle that works for their baby, say that Mooki has truly made their lives easier. We know how challenging it can be to find a bottle that a baby will take to, and we designed Mooki to be a stress-free solution. Whether it’s reducing spills, making bottle prep quicker, or simply providing a bottle that babies love, knowing we’ve helped parents in these moments is incredibly fulfilling. Seeing Mooki become a go-to for families on the move reminds me why I started this journey: to create products that support parents when they need it most.
With so many baby products on the market, it can be overwhelming for new parents. What’s your top advice for navigating all the brand marketing and making the best choices?
With so many baby products out there, it’s easy for new parents to feel overwhelmed by all the options. My advice? Focus on what truly makes your life easier. Look for products that simplify everyday tasks, are practical for your lifestyle, and, most importantly, work for your baby. Choose brands that prioritise function, quality, and real parent needs. And trust your instincts! The best products are the ones that give you confidence and make parenting just a little bit smoother.
